To illustrate the effectiveness of Dafalgan & Dafalgan Instant Forte, DDB produced an animated spot that’s easy to remember: the box of Dafalgan Instant Forte 1g was represented as a detonator. Poof! And the pain is gone. And because Dafalgan not only works as a pain reliever, we also made a version related to fever, and another for the end of the year festivities to remind audiences that Dafalgan is also useful during the party month of December.
Painkillers are consumed with water, but because you don’t always have water available, Dafalgan Instant Forte is now proposed in a powder version that can be taken without water, wherever you are.