Studio Brussel

Everyone takes care of everyone

“Iedereen zorgt voor iedereen” (everybody takes care of each other) : once again, the “Warmste Week” by Studio Brussel doesn’t want to let anybody down. By supporting more than 1500 charities: an absolute record.

For its new participation in the “Warmste Week”, DDB went on the lookout for the most beautiful demonstrations of solidarity. This year, no less than 1528 charities have been honoured : non-profit organisations, big and small, that assist those who need it the most. In two TV spots, a radio spot, a print and an outdoor campaign, we illustrated very kind gestures of solidarity.

DDB went on the lookout for the most beautiful demonstrations of solidarity
Everyone takes care of everyone - Thalita

Thalita dreams of becoming a ballet dancer, but financially, it’s not easy for her single mother. Fortunately, the “Ballet Workout” school has organised a dance performance to collect funds to be given to a charity that fights poverty.

Everyone takes care of everyone - Philippe

Philippe lost his leg in a work accident, and he is now passionate about wheelchair basketball. He can count on the support of sportsmen who are active in organisations that assist handicapped people, precisely in order for them to continue doing sport.

Everyone takes care of everyone - Karen

Karen overcame breast cancer and receives support from women who help people living with cancer.